Choose makeup. How to choose the right makeup for your face type? Daytime makeup for “cold” color type

Every girl knows about the harmony of makeup with the color of skin, hair, eyes, outfit, age and time of day. But there is one more criterion that every beauty must comply with - makeup according to the shape of the face. Every person on earth has a certain type of face: a square, oval, triangular and round face, some have a heart-shaped, diamond-shaped, trapezoidal, rectangular shape.

In addition to the shape of the face, it is necessary to take into account the fullness of the face, some girls have it a little, others have it. Maintaining harmony between the fullness and type of the face will allow you to avoid an awkward appearance when applying makeup. Incorrectly chosen makeup according to the shape of the face can lengthen a face that already had an oval shape or make an already thin face gaunt. Let's begin to reveal the nuances of how to do the right makeup according to your face type...

We hope that you have already taken into account the fact that your face should have perfect skin, without any traces of redness. fatigue, poor nutrition, acne, etc. Take care of the condition of your skin, exfoliate, and then start actively moisturizing your facial skin. Once your flawless base is ready, you can safely start learning the basics of makeup for every face shape.

The nuances of makeup for each face type

Our skin should glow with health, but if this task has undergone some difficulties and small imperfections remain on the face, we must disguise them! Apply the correct tone to your face; the foundation should ideally match your skin tone. For example, for people with pale skin, an ivory foundation is suitable; for dark-skinned beauties, natural beige is suitable.

If you have disproportionate parts of your face, you should stock up not only with foundation, but also with powder that will help create flawless makeup by face type.

A little secret: for facial features you need to apply 2 shades (dark and light) of foundation and 2 (dark and light) colors of powder. These are some simple techniques that will allow you to create makeup for different types faces without flaws.

Technique for correcting face shape using foundation

First you apply a thin layer of light foundation, creating a base for makeup, followed by a thin layer of dark foundation. A light shade of foundation is applied to those areas that you would like to highlight and make more noticeable. A dark tone is applied to those areas that you want to correct, make more correct or subtle. With the help of a dark foundation, you can narrow the bridge of the nose, make it more even, and if you apply a little foundation on the wide part of the chin, it can visually sharpen.

If you have bags under your eyes, then a yellowish tint of foundation will hide them, and if you have bruises from lack of sleep, then a darker foundation will hide them. You can also visually lengthen your neck by applying a light foundation under your chin, drawing a line from ear to ear.

Types of face shapes and their features

Oval - ideal face

Peculiarities oval face: Many makeup artists call this type of face ideal, almost flawless, and claim that makeup for an oval face is the easiest task.

Correction of face shape. As such, it does not require adjustment, if there are just a few nuances:

• When creating for an oval face, try to use a calm, gentle range of colors; for better results, resort to a more rich palette of colors.
• When using lipstick on your lips, make sure that it does not go beyond the natural contour of your lips.
• Blush, as for blush, it should be applied from the center of the face towards the ear or temple. With this technique you will emphasize the femininity of the image.

Triangular face

Features of a triangular face: This type of face has either a pointed or elongated chin shape. requires a few simple adjustments.

Face shape correction:

• Apply a dark shade of foundation to the side of the forehead and also to the temple area
• Apply blush in a descending line towards the cheeks
• Apply eye makeup along a vertical line
• Lip makeup should be done with lipstick that matches your skin tone and takes into account the time of day. Make up lips should give them roundness and make them doll-miniature

Square face

Features of a square face: such a face has almost the same width and length, as well as expressive, sometimes massive cheekbones. has several corrective nuances.

Face shape correction:

• In lip makeup, the contour should be slightly triangular
• Light blush is applied from the middle of the cheek to the temples.
• We shade the cheekbones with a darker foundation when creating a makeup base.
• In eye makeup, it is necessary to highlight the outer corners of the eyes more intensely. Apply shadows to the eyebrow line and blend well

Round face

Features of a round face: this type has almost equal length and width of the face. The chin is usually small, sometimes there can even be a double chin. requires a number of adjustments.

Face shape correction:

• To visually lengthen your face, apply foundation along the contours of your face; the foundation should be a dark shade
• Make-up of lips is best done with lipstick of a natural color
• Do not round the contour line of the eyebrows, eyes and lips
• necessary from the corner of the mouth in the direction of the temporal cavities

Rectangular face

Features of a rectangular face: a massive lower jaw and verticality in proportions. has a number of its own characteristics.

Face shape correction:

• It is necessary to visually make the lips larger, so apply the pencil beyond the natural contour of the lips, be careful, otherwise the lips will lose their natural appearance
• We correct the size of the forehead and chin, to do this we apply a little blush to the top of the forehead and to a small part of the chin, as if darkening these areas
• Apply light powder to the sides of the face to highlight these parts a little.
• We distribute the foundation in the direction of the ears, keeping it horizontal

Trapezoidal face

Features of a trapezoidal face: a weighted lower jaw, the upper part of the face seems to be narrowed. The main task is for makeup for a trapezoidal face to reduce the lower jaw and make the top of the face wider.

Correction of the face shape: To correct, apply a little brownish blush on the lower jaw, and light blush on the temples. Apply blush to the cheekbones as if repeating the shape of a rectangle, then blend it to the top in the direction of the temples.

Diamond face

Features of a diamond-shaped face: The characteristic features of this type of face are a wide upper part of the face, expressive cheekbones and a narrow chin. Makeup for a diamond-shaped face should soften the harsh features a little.

Correction of the face shape: Darken the sides of the face with blush, then use light blush to emphasize the hollow under the cheekbones, apply a dark tone of blush to the cheekbone itself. With these makeup techniques, you will soften all the harsh features of your face.

Oblong face

Features of an oblong face: many people mistake this face for an oval one. Many people call it elongated. But no matter what they say, the oblong face is longer, about 1.5 times as wide as it is. Makeup for an oblong face should visually make the face smaller, making it more miniature.

Correction of the face shape: blush will help you correct excess length; apply blush to the end of the chin. It is also necessary to apply blush on the cheekbones in a horizontal direction.

Video: makeup according to face type

After reading this article, you will easily determine the shape of your face and quickly figure out what adjustments you need in your appearance. The techniques described by us are quite clear and easy, follow our simple instructions and be charming!

The author of the “seasonal” classification and the “color code” theory based on it was the German researcher Johannes Itten. Types of appearance: “spring”, “summer”, “autumn”, “winter” - he identified back in the 70s of the last century.

This system quickly became popular due to its simplicity and convenience. Based on it, stylists select make-up, fashion designers select the color scheme of clothes. Ideally, a person who adheres to this concept will look, if not perfect, then at least harmonious, without distortions and absurd combinations of shape and color.

SUMMER. This color type includes people with blue, gray, gray-blue eyes those with fair skin and hair with a cool, ashy tint (both light and dark). Tenderness and calm alternate with impetuosity, warmth and cold are mixed in shades.

Prominent representatives of the “summer” type: Liv Tyler, Paris Hilton, Cameron Diaz, Princess Diana, Milla Jovovich.

Liquid eyeliner is preferable; black contour color is undesirable; it is better to use blue or gray-brown.
Suitable shadows are grayish-bluish, grayish-lilac, gray-lilac, dark gray, milky-creamy, silver-golden, gray-brown, indigo. Lipstick or shine, blush should be chosen in soft shades of pink, lilac, cherry in different combinations.

SPRING. Women of this type are endowed with maximum naturalness by nature, and in external manifestations they tend towards the same naturalness. Avoid bright “synthetic” colors, and give priority to warm, light, fresh ones. Hair is light brown, golden, reddish; the skin is light, with a bright blush, sometimes with freckles; eyes blue, cornflower blue, gray-green, light brown.

Famous “spring” goldilocks: Kim Basinger, Britney Spears, Anna Kournikova, Anna Semenovich, Geri Halliwell, Elena Korikova.

Mascara and eyeliner are recommended in gray-brown shades. Shadows: beige-ocher, golden, olive, gray-brown.
Lipstick, lip gloss and blush: terracotta brick color, peach, coral, golden bronze, pinkish terracotta are suitable.

AUTUMN. Everything cold is not their element. Catchy, spectacular ladies in bright but warm colors. With brown or dark gray eyes, rich brown hair; the skin usually has a yellowish-olive tint.

Famous ladies of the “autumn” color type: Penelope Cruz, Alla Pugacheva,
Julia Roberts, Mylene Farmer, Andie MacDowell.

WINTER. Lovers of contrasts themselves are contradictory natures, both internally and externally. The look is dominated by cold “notes” of the palette. Eyes green, dark brown, brown-green. The hair is dark, with a cool shine. The skin is light or dark, but with a cold tint.

The “winter” woman in concentrated form: Penelope Cruz, Cindy Crawford, Monica Bellucci, Angelina Jolie, Natalia Oreiro.

You can highlight your eyes with dark blue, purple, chocolate color ink and pencil, gray-brown is also suitable. Black eyeliner and mascara are quite natural for this type (and only for them!). Shadows: wide range from milky cream to taupe or dark grey. Lilac, violet, silver will only enhance the effect of a vamp woman.

Good afternoon Today our guest is Olga Ramazanova, a professional makeup artist. She will tell you about some rules of proper makeup. After all, you must admit that being beautiful is a very important art! I give the floor to Olga.

Greetings to all dear readers who are not indifferent to the art of makeup and female beauty! Today I want to give you the most valuable information on how to create the right makeup based on your face type. Each of us is individual, has its own external disadvantages and advantages. By following some rules, you can learn to present your face in the most advantageous way using makeup.

So, let's start with the theory. One of the most important secrets of makeup artists is color correction. Its essence is that all light shades tend to enlarge and bring closer, while dark tones, on the contrary, reduce and distance. This applies to eye and eyebrow correction, creating perfect contours face and lip design. Bright and rich colors also increase and create volume.

Using this principle, you can correct the shape of the face and all its parts.

For example, the photo shows how you can make your nose narrow and neat. To do this, you need to darken the side walls of the nose and its tip, and apply highlighter to the back.

Now let's take a closer look at how to choose makeup for different forms faces, with examples of faces of world stars.

1. Oval face

An oval face type is an ideal shape with correct proportions: the length is 1.5 times greater than the width (or a little less). If you have such a face, then you are lucky - you don’t need to adjust anything. You can only emphasize the beauty of this shape with the help of blush. They need to be applied smoothly from the cheekbones to the temples. As for the rest of the oval face, there are no restrictions and you can use a flight of fancy.

The Asian face type is also characterized by oval shapes, but it lacks volume. To prevent the face from being flat, you need to apply a lighter tone to its central part and a darker tone to the contours.

2. Square face

In this case, the width and length of the face are approximately equal, the jaw is strongly pronounced and the chin is invisible. A darkening agent is applied to the corners of the forehead and outer jaw to make them less noticeable. Apply blush in the form of a triangle from the middle of the cheek with an acute angle to the temple. The eyes need to be visually lengthened and their outer corners raised. Using a pencil, you can create a slightly triangular lip shape.

3. Round face

Girls with such a face have plump cheeks and a wide forehead, and the length of the face is equal to the width. Such a face needs to be lengthened by darkening the sides of the face. The natural shade of blush is also applied in a triangle, but towards the corners of the mouth. To decorate your eyes and lips, choose natural, soft shades.

4. Triangular face

He is characterized by a wide forehead and narrow chin. We use the same principles of color correction - we bring non-classical outlines closer to oval ones. To do this we apply dark color on the corners of the forehead and the tip of the chin. On the contrary, we highlight the lower jaw area. The emphasis in makeup is best placed on the lips.

All other types of face shapes (trapezoidal, rectangular, diamond-shaped, elongated oval) are corrected using the same rules. We apply a darker skin tone to unfavorably prominent parts of the face, and a light one to those that we want to emphasize and enlarge.

What cosmetics are best to use for color correction? Choose the option that is most convenient for you - dry or cream products.

• Dry products are eye shadows, powders, blushes, pressed highlighters. To darken imperfections suitable color 2 shades darker than the skin, and for highlighting – 2 shades lighter.
• Cream products – foundation creams different shades, correctors, liquid highlighters.

All these products can be combined, the main thing is to follow the order - cream ones are applied first, and then dry ones.

If you are still unclear about your face, watch this video:

Makeup according to eye type also has its secrets. Close-set eyes can be visually distanced by applying light shadows to the inner corner of the eye and lengthening the outer corner with dark shadows. With far-set eyes, we do things differently - neutral shadows are applied to the entire moving eyelid and eye makeup does not go beyond the boundaries. Small eyes can be enlarged by brightening the shadows of the moving eyelid and darkening the area above the crease. Large expressive eyes are characteristic of the oriental face type. They can be emphasized with bright black makeup, without fear of making the image vulgar.

I really hope that this information was useful and understandable to you. I wish you success in creating your own unique, perfect and competent makeup!

Now the Internet will begin to be full of headlines: “What to wear to meet New Year“,” “Which makeup to choose for the main night of the year”... We honestly admit: we also sometimes sin with this. But seriously, universal makeup that will suit everyone New Year's Eve, simply not.

We decided to do everything honestly and show it with professional makeup artist Alesya Volkova, what makeup suits different color types. Determine yours - and then our advice will definitely be useful to you both at the upcoming corporate event and on New Year's Eve!

“In today’s episode, I’ll tell you how to choose the right makeup color for different appearance colors,” explains Alesya. — By combining the seasonal and directional methods, there are 12 color types of appearance, and unique color options in Caucasian race about 500!

Today we will analyze typical examples with the principle of choosing color and brightness for a certain type of appearance.

We are not talking about “right” and “wrong” - I will simply show the most harmonious option for each color type. The final choice of makeup is always yours.

On the left photo there will always be an example of color disharmony regarding a specific color type, on the right - a more harmonious option. "Errors" were made only in color. The lines and shading in both photos are done correctly (so the differences may not seem as obvious).

Important note: the girls’ hair and eye color is natural.

Color type "Spring"

Olesya

“Spring” is a warm, non-contrasting color type. Typical Slavic appearance. Blonde hair, pink, peach or yellow skin. Eye color can be absolutely any: gray, blue, green, brown. Hair color ranges from blonde to medium brown. Key moment- lack of contrast in appearance (large difference in color between hair and skin) and warm skin temperature.

Representatives of the “Spring” color type: Nicole Kidman, Naomi Watts, Robin Wright, Kirsten Dunst, Margot Robie, Gigi Hadid, Rosie Huntinkton, Candice Swanepoel.

Selecting the tone for Olesya:

When your skin is pink, you don't need to choose the same pink foundation. This is the most common mistake. The whiter and pinker the skin, the more often girls choose a tone to match their complexion. But pink skin needs a yellow or peach tone (to neutralize the redness), yellow skin needs yellow (possibly lighter, depending on the situation). Our heroine Olesya has a yellow skin tone. We choose a yellow base, but lighter (because the neck and décolleté are lighter)

Brows:

The temperature of the eyebrow color should match the temperature of the hair. In other words, as yellow/brown the hair is, the eyebrows should be as yellow/brown. For our heroine, gray eyebrows are too cold and wrong. That's right - warmer and lighter eyebrows.

Eye Makeup:

In the first photo, I deliberately made my makeup in grayer, cooler tones and brighter than my appearance requires. Olesya is “warm”, and gray looks alien on her face, and her makeup seems too bright. In the right photo, I used brown (almost red!) shadows, which looks harmonious and “united” for the entire face.

Blush and lipstick:

The most common mistake of “warm” blondes is choosing pink color. The formed stereotype about “Barbie” suggests: “since I’m fair, I need pink.” However, pink is a cool shade and it also looks alien on such a warm, gentle face. I propose to replace pink with peach, which carries the same message - tenderness and freshness, but the temperature matches this appearance, and does not contradict it.

Color type "Autumn"

Nadia

“Autumn” is a contrasting warm color type. Representatives of this color type can differ greatly in color from each other. These are redheads, brown-haired people, and even brunettes, and fair-haired people with warm skin tones. The warmer the appearance of the autumn color type, the less cold shades suit it. Therefore, I took the red-haired girl as an example. This will be best seen in her example, because red-haired girls have more “warmth” than any other representative of autumn.

Representatives of the “Autumn” type: Mila Kunis, Julianne Moore, Jessica Chastain, Salma Hayek, Jennifer Connelly, Emma Stone, Julia Roberts.

Let's start with tone:

Redheads' skin is often reddish, and this redness needs to be neutralized. Therefore, you should not choose a foundation that matches the color of the skin on your face. Look at the neck and décolleté. This is exactly what the correct shade of foundation will be. The difference is clearly visible in the two photos. On the right is the correct option.

Brows:

The tone of the eyebrows should always match the temperature of the hair. Therefore, gray eyebrows on the left are definitely not a suitable option. On the right are browner and lighter ones. Important point: eyebrows should remain in the same relationship with hair as nature intended: if they are naturally lighter than hair, then after makeup they should also remain lighter.

Eye Makeup:

If you don't take into account fashion trends, That warm color types It is better to use warm shades of shadows, cool shades - cold ones. In our case, the eye makeup in the photo on the left is more similar to what was popular 20 years ago. On the right, everything looks modern, and most importantly harmonious. The shade of the eye shadow exactly matches the hair color.

Blush and lipstick:

The use of pink for “Autumn”, in my opinion, is unacceptable in Everyday life. Besides the fact that it hurts the eye, this color makes the image of an autumn girl look cheap. This can be clearly seen in the photo on the left. For the right option, I selected lipstick and blush, again very close to the hair color. As a result, harmonious makeup for a red-haired girl is done in the same red-brown tones. And the makeup in the left photo seems brighter precisely because of the lack of harmonious color.

Color type “Summer”

Vika

The “Summer” color type is the most difficult to determine and select shades. Why? The fact is that all shades are suitable for the summer color type: both warm and cold. Therefore, the difference in two photographs cannot be regarded as “beautiful” or “ugly”, the makeup will simply look different.

Girls of the “Summer” color type can have light hair, light brown or even very dark. The main thing is that they should have a cold tint (not golden, but silver). Our heroine’s appearance is quite contrasting - Vika looks brighter than many other representatives of the summer color type. However, the contrast is not as high as in the “Winter” color type. That's why she's "Summer".

Representatives of the “Summer” color type: Vera Brezhneva, Elena Krygina, Emily Di Donato, Ellen Pompeo, Madonna, Polina Gagarina.

Making the tone:

The skin tone of the summer color type is gray. The skin may look yellow, gray, or sallow, even if it is very light. Therefore, applying yellow foundation would be a mistake. The right photo shows a foundation with a pink undertone. This allows you to refresh your skin and its color.

Brows:

In this case, it is difficult to imagine that you can choose a brown or red color for your eyebrows. Rather, due to the dark color of the hair, you can decide that the eyebrows also need to be dark. As in the case of “Autumn,” you must adhere to the rule: if the eyebrows are naturally much lighter than the hair, then after makeup the eyebrows should remain lighter.

Eye Makeup:

In the first case, I chose brown eye shadow. This color is native to the autumn color type. Here you can see: “Leta”’s eyes with makeup in this range look painful. The right photo uses cooler gray shadows. And it seems that this color just looks like a natural shadow. Again, because it is closer to the hair shade.

Blush and lipstick:

In the first case, I chose blush and lipstick in a warm shade - brown. In general, the makeup in the left photo also looks harmonious, but the girl looks older than her age. This by-effect from incorrectly selected shades. In the second case, I used a cool pink shade. After all, pink is so suitable for the summer color type. As a result, the makeup turned out more fresh and natural, and the girl corresponded to her age (22 years old).

Color type “Winter”:

The “Winter” color type is a contrasting cold color type. These are brunettes with very dark, often black hair with a cold sheen. The skin can be very pale, but always grayish, without blush, or dark, but also gray, earthy in color. These people's tans tend to be brown rather than orange or yellow.

Representatives of the winter color type: Anne Hathaway, Monica Bellucci, Liv Tyler.

Making the tone:

The selection of foundation for “Winter” is similar to that for “Summer”. If you take a yellow base, the skin will look sickly. Therefore, we choose a tone with a pink undertone, which makes the skin more fresh.

Brows:

The main mistake when designing eyebrows for the winter type is a very bright tone. Often, such girls naturally have thick and dark eyebrows. Therefore, you do not need to choose eyebrow products that match your eyebrows, otherwise they will be too dark. It is worth choosing lighter, gray pencils, which will simply create the effect of a falling shadow from the hairs, and the eyebrows themselves will look softer and wider.

Eye Makeup:

There is an obvious usage error here warm shades. The eyes look tired and sore. It is clearly visible that these shades are alien to such a cold appearance. In the right photo for the smokey eye, I took cooler colors, and it looks harmonious with the hair color and the overall brightness of the appearance.

Blush and lipstick:

For the first case, I used peach blush and a neutral (not warm) lipstick. Even then, the colors look bright and alien. With such a cold appearance, even temperature-neutral products “warm” unsightly. For the right option, I chose a very light lipstick that almost perfectly matches my skin color. A very cool nude shade. On the cheeks there is a cold sculpt (almost gray), again in order to avoid redness and warmth in color. The result suits our heroine perfectly!

Worked on the material:

How to choose makeup for the evening, for the day? What rules do you need to know to look great in any lighting? What do you need to look constantly well-groomed, young, beautiful and sexy?

These questions concern many women. Even those for whom make-up is a profession periodically begin to doubt the right approach to themselves or the model. How to choose the right makeup for your type so that you can always look stylish?

One of the principles of makeup selection

To make it easier for women to determine which color palette to prefer, makeup artists and designers have roughly divided women into 4 types. Of course, this division is arbitrary, but it helps to decide when purchasing the necessary color palette of makeup products.
Spring woman. The hair is closer to light, the eyelashes and eyebrows are light, but the skin tone is golden or darkish-beige. The blush on the cheeks, especially in young girls of this type, is soft peach, the lips are full and bright. The presence of freckles is often noted. Eyes can be green-yellow, blue, blue, olive, clear, without overflow.
How to choose the right makeup for women of this type? Take as a basis what cosmetics should emphasize natural beauty and do not try to correct your own appearance with the help decorative cosmetics. By color scheme it is advisable to give preference yellow shades– this applies to the choice of lipstick, eye shadow, blush. Lemon shades and cold dark tones will ruin your face. They will make the skin paler.
There are a lot of summer women in Europe. They have any hair color - only sultry brunettes are excluded from this type, but they have absolutely no golden tint in their hair. Eyebrows and eyelashes are light, but also without a golden sparkle. The skin of such women is white, pale, if pigmentation is present, it is light. Eye color is steel or gray. May vary depending on accompanying tones.
How to choose makeup for women of this type? The choice is large - cool tones of “light” colors. Shaded purple, beige, gray, pink, blue shadows. You can choose all shades of milk - from baked milk to whipped cream. A small nuance should be taken into account: the emphasis is on one part of the face. Green juicy shadows - neutral lipstick natural color, bright lips – light beige shadows.
It is not difficult for women with autumn-type faces to choose their makeup. These women can be described in one word – expression. They have colorful hair ranging from chestnut-red to dark brown colors, their eyebrows and eyelashes match the color of their hair.
The color of the lips is rich, the skin can be from dark-golden to milky white, even tone- no blush. Eye color can be any. One thing distinguishes it - it is rich. Amber, dark brown, bright blue, gray-blue, green eyes, like a forest swamp.
Women of this type should use with caution purple and pearl shades. Everything else is suitable if it is dim and matte. It is best to give preference in eye makeup to the warm tones of the autumn forest.
It is advisable to choose a light, neutral blush to only outline the line of the cheekbones.
Lipstick and clothes by color - plum, blackberry, leafy leaves.
The majority of women on the globe are of the winter type. It's easier for them to choose their makeup. They can use any saturated bright colors However, the classics for them are gray and brown. Women of this type will be decorated with pearlescent cosmetics; they can experiment with sparkles. The only thing that doesn’t suit them is all shades of yellow.
The winter type of woman can be divided into the southern winter type and the northern one.
“Southern women” are characterized by:

• clear lip contour;
• dark skin;
• fast-sticking dark tan;
• black eyebrows and eyelashes.

What distinguishes “northerners” from “southerners” bright skin, pale pink lips, light pale blush and delicate freckles.
The makeup colors of “northerners” and “southerners” may be the same, but northern girls can choose a style similar to the style of summer women.